Create from what you have
One of the things we hear a lot from our audience is that it’s hard to create, or that content doesn’t come easily. What we know is that you ALL have content in your heads, you just need to take a little time out, set aside even half an hour of your day, to let it arrive on your page and make it ready to share.
Content comes from what you have and do — what are you doing right now and what you’ve done in the past. Be willing to see EVERYTHING as content or at least fodder for your posts, blogs, videos, and lives. When you start to filter in this way, it’s a sure-fire way to NEVER run out of things to say and share. Most of it will be wisdom-led because you as a speaker, author and coach always have something of integrity to share that will be of value to your prospects and clients.
Use this as a reminder to look around you or think about what has your attention right now, and then relate it to what your avatar or audience are going through. How can you use your experience to guide them to have an aha, a great day or even prod their perception of themselves and up-level their thinking?